Our weeks are filled with meetings and one-on-ones that often require some level of persuasion to get someone to move forward on something. These things can be small – the position and size of a logo on a marketing piece – or big – a new budget item for a website redesign. No matter what the ask is, you need to know how to communicate your point with authority and clarity in a way that makes sense to decision makers. 

A little bit of work on the front end of a presentation – positioning yourself as a persuasive speaker – can help you effectively deliver your message. You need to establish yourself as a credible source of information before your audience will listen to what you have to say.

We are surrounded by negativity and pessimistic outlooks everywhere we turn these days, without even having to look for it. On the other hand, finding engaging and inspiring material that leans on positivity takes a bit more effort. (Like filtering through the political and comparison garbage to watch dog videos on Instagram.)

Lately, I’ve been listening to The Anxious Achiever podcast, hosted by Morra Aarons-Mele. Its mission is to reframe how we think about mental health and neurodivergence at work.

If you’re like me, you’ve been around the block a few times with self-help audiobooks, seminars, workshops, and probably even podcasts. As marketers and business developers, we are constantly looking for new ways to connect with each other to build meaningful, and hopefully profitable, relationships. Many of you have probably seen, or at the very least heard, the name Jay Shetty.