BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/Denver X-LIC-LOCATION:America/Denver BEGIN:DAYLIGHT TZOFFSETFROM:-0700 TZOFFSETTO:-0600 TZNAME:MDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0600 TZOFFSETTO:-0700 TZNAME:MST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:e9b84904830141ba79ba6bc181b37280344 CATEGORIES:Education SUMMARY:May 2018 Education Event: Business Development Bootcamp: A guide to Business Development, Marketing Strategy and Intentional Networking LOCATION:Merrick & Company\, 5970 Greenwood Plaza Blvd.\, Greenwood Village, CO DESCRIPTION:
Come learn more about business development and the dyna mic profession that so many professionals in our industry have embraced. strong>
Attendees of this workshop will leave with a foundatio nal understanding of the various job responsibilities of a business develop er and tools to succeed in the marketplace. The ½ day bootcamp will be interactive and a fun way to work with your peers towards some best prac tices. Whether you are transitioning to a business development role with yo ur organization or a doer-seller in your firm, the Business Development Boo tcamp is not to be missed! (Some pre-work may be required.)
Itinerary
Introduction: | Ale Spray, AMI Mechan ical | |
Session One: span> | Building the Plan | |
Session Two: | Capture Planning/Pursuit Strategy — Tim Barr, McCarthy Building Companies and Nicole Laughlin , Brown and Caldwell | |
Session Three : | B reaking the Ice — Krista Trofka, Trofka Communications A rts |
A light br eakfast and lunch will be served.
Learning Objectives
• | Tips and strategy for building a business development plan | |
• | Breaking the ic e: tools, strategies and hacks to create a winning networking and business development strategy | |
• | How to capture plan and develop pursuit strategy |
Speakers
Alejandra "Ale" Spray, Marketing Director Alejandra & ldquo;Ale” Spray is the Marketing Director for AMI Mechanical, a Denv er based commercial mechanical contractor. She has more than 20 years of ex perience in the construction industry and as marketing director she is resp onsible for overseeing the company’s marketing strategies, objectives and goals, manages qualification, proposal and presentations to secure new clients and projects. Ale is also responsible for AMI Mechanical’s c ommunity engagement, wellness program and outreach efforts while developing client relationships. Ale earned a bachelor’s degree in civil engineering from the Western Institute of Technology and Higher Education i n Guadalajara, Mexico. She is a graduate of the University of Denver's Lati no Leadership Institute Fellowship Program and is the board president of th e HCC Colorado’s Diversity Leader (formerly known as Hispanic Contrac tors of Colorado). She also serves on the State of Colorado’s Minorit y Business Advisory Council and has been a member of the Bellco board of di rectors since May 2017. | ||
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strong>Adrienne Tuck, Business Development Manager What she loves most about her new job as the Southern Colorado Business Development Manage r for GH Phipps is job is creating brand strategies for target markets, and developing mutually-beneficial relationships built on trust and integrity. Adrienne’s 10 years of experience as a marketer and business develop er working on all sides of the A/E/C industry include: managing the propos al and interview process for an architectural firm through the recession, s pearheading the rebranding of a well-established engineering company, and i ncreasing business unit revenue by more than 600 percent. She is the SMPS S oCo Committee Chairwoman for the Society of Marketing Professional Services and was named a Rising Star by the Colorado Springs Business Journal. Adri enne serves her community on the Board of Directors for Atlas Preparatory S chool, is a Court Appointed Special Advocate for children in the foster car e system, and is on the Mayor’s Young Leader Task Force. | ||
Nadine Hensler, Business Develop
ment Leader Nadine Hensler leads K12 Business Development for DLR Group, an integrated design firm providing architecture, engineering, plann ing, interior design, and building optimization. As a Business Development Leader, she focuses on the K-12 market in Colorado and Wyoming to find and develop new business opportunities while continuously strengthening ties wi th existing clients. She is currently a member of the Academy School Distri ct 20 Education Foundation, the Colorado School Foundation Association, and is active in A4LE, CSPMA, SMPS and many other industry groups. Nadine hold s an MBA from Colorado Technical University and was previously recognized a s a 40-under-40 Rising Star by the Colorado Springs Business Journal. < /td> | ||
Tim Barr, Director of Business
Development Tim Barr is the Director Business Development for McCarthy Building Companies in Denver, Colorado. As a Business Develop ment professional with over 20 years of experience in A/E/C, Tim focuses on building relationships that last, developing brand awareness, and driving the strategy that leads to results. A Dean's List graduate of the Universit y of Colorado at Boulder's LEEDS School of Business, Tim has been responsib le for the development of client relationships, internal marketing process, and the strategic positioning of several architectural and construction fi rms through his career. Tim was the 2016 SMPS Colorado “Business Deve loper of the Year” award winner, was honored by San Diego Metropolita n Magazine in the annual “40 Under 40” honor roll in 2007, and has spoken at many professional events and conferences. | ||
Nicole Laughlin, Rocky Mountain Area M
arketing Manager Nicole Laughlin brings 12 years of strate gic marketing experience with A/E/C firms – mainly in the environment al and civil engineering industry. She currently serves as the Rocky Mounta in Area Marketing Manager for Brown and Caldwell where she helps teams asse ss business development priorities, develop client and pursuit strategies, and execute top company pursuits throughout the western United States and P acific region. She also manages and mentors a high-performing team of entry - through senior-level marketers. Nicole is considered a regional resource in training employees on the company’s official business development philosophies and procedures and is frequently called upon to coach teams du ring high-stakes proposals and interviews. Finally, she also supports local and national company leadership programs that emphasize improving organiza tional health and furthering workplace diversity. | ||
< /td> | Krista Trofka, Founder In 2017, she founded and launche d Trofka Communication Arts, which offers public speaking and presentation training that allows people to unlock their potential to capture attention, close more deals and become a recognized leader. As an introvert and self-proclaimed geek, her workshops offer a new insight on networking, sal es and public speaking. Krista is a change-agent and founder of Trofka Comm unication Arts. Before launching her own business, she was a world-traveler , high school teacher, Fortune 500 real estate advisor, and urban planning professor. |
Ticket Prices | ||
$125 | < td>Members< /td> | |
$150 | ||
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